Second Skin Report
This project explores the idea of “Second Skin” through skincare rather than clothing, focusing on how beauty products act as a layer that enhances, protects, and reshapes identity. I based my work around No7 skincare, analysing how the brand positions skincare as both a necessity and a confidence tool for women. I explored how skincare can function as a “second skin” that not only improves physical appearance but also influences self-perception and emotional wellbeing.
Mission
My research also considered the societal pressures placed on women to maintain clear, youthful skin, and how these expectations are reinforced through advertising and beauty standards. This allowed me to critically reflect on the balance between empowerment and pressure within the beauty industry, highlighting how skincare routines can act as both a form of self-care and a response to external expectations.
